Elite Worldwide Inc.

Take Your Shop's Profits to the Next Level New Online Event for Shop Owners!  Small Changes That Bring Huge Profits Tuesday, January 19 – 10:00 AM – 11:30 AM PST Wednesday, January 20 – 10:00 AM – 11:30 AM PST We know how hard shop owners work, but when you know exactly what numbers you need to hit, and where your time should be spent to have the greatest impact on your bottom line, you’re able to work smarter. Join us for this powerful course and industry superstars Bob Cooper, Kevin Vaught and Rachel Spencer are going to take a deep dive into: · Where small changes can be made to have a huge impact on your profits · How to ensure you have accurate data to make the right decisions · Which KPIs are most important to monitor, and how to move them · The 6 timeless rules of profitability · Exactly where you need to land with GP on parts, GP on labor, advertising investment, sales closing ratio and 18 of the most important KPIs! If you’re unable to join us live, no problem – the recordings will be available to you for 90 days. It's only $395 to enroll and seating is limited by design, so take advantage of this rare opportunity to ensure 2021 is your shop’s best year yet! ENROLL NOW Enroll Now ‌ ‌ ‌ ‌

· When? December 3-5, 2020 · What? Online 3-Day Event + 6 Months of Coaching · How? Call (800) 204-3548 to enroll · Enrollment Deadline: November 20, 2020 The Elite Masters Program offers 3 days of intensive sales training, followed by 6 months of sales coaching to ensure that your shop sees permanent results. All training and coaching is delivered by Ratchet & Wrench All-Star Award winner Jen Monclus, and has been proven to increase sales by an AVERAGE of $10,750 per month after the training! Better yet, this is a rare opportunity for your advisors to receive the initial 3 days of training online, so you can save on travel and hotel expenses. This is your last chance to enroll in the course beginning Dec 3-5, so to reserve your advisor's spot, just give us a call at 800-204-3548 or click below to learn more. About our Masters Program

"Maximizing Morale, Productivity & Profits", a live online course for shop owners, starts on 9/21! Learn the best-kept secrets used by the industry's top shop owners when it comes to how to keep your employees supercharged, deal with challenging employee issues, and create a work environment that ensures you reach your shop's potential. To reserve one of our last spots in the course, just visit https://www.eliteworldwide.com/event/925/maximizing-employee-morale-productivity-profits.html?fbclid=IwAR3olGqPNilawfAR2AR_vtV0HbElR3v5THSNdsKQRddkIO9qf8MnI0jsfT0#

Keep Your Shop's Summer Momentum Going! Elite's Supercharge Your Shop, a series of 4 live online courses for shop owners, starts Sept 14th! Learn to master your shop's numbers, recruit the top techs & advisors, maximize employee productivity, fill up your bays with your ideal customers and more! These live online courses will be taught by industry superstars Joe Marconi and Kevin Vaught, who have both experienced extraordinary success as shop owners, so everything you'll learn has been proven to generate extraordinary real world results! You have the option to either enroll in the whole Supercharge Your Shop course series, or pick and choose the individual courses that will help your shop the most. Here's the course schedule: Sept 14-15 - Mastering Your Shop's Numbers and Cost Control Sept 16-17 - Hiring America's Top Techs & Advisors Sept 21-22 - Maximizing Employee Morale, Productivity and Profits Sept 23-24 - Filling Up Your Service Bays with the Ideal Customers To enroll in the complete series of these 4 live online courses, just visit our Supercharge Your Shop Page to reserve one of our last openings!

This is your last chance to enroll your service advisors in Elite's Masters Service Advisor Training Program starting September 10-12! To ensure that we're able to comply with social distancing and keep your advisors safe, this is a rare opportunity for your advisors to receive this industry leading sales training entirely online! Your advisors will not only receive 100% of the training that we offer at the live 3-day course, but you'll be able to save on travel and hotel expenses, and your advisors won't have to spend any extra time out of the shop due to travel. Most importantly, after the initial 3 days of online training, your service advisors will still get the identical 6 months of sales coaching from Ratchet & Wrench All-Star Award winner Jen Monclus, which has been proven to increase sales by an AVERAGE of $10,750 per month after the training! This is your last chance to enroll, so give us a call at 800-204-3548 to take advantage of this rare opportunity. For more info, feel free to visit our Masters Program web page.

Special Announcement Elite's September 10-12 Masters Service Advisor Training Program Will Be Presented Entirely Online! Only a Few Seats Left! To ensure that we're able to comply with social distancing and keep your advisors safe, our Masters Service Advisor Training Program starting September 10-12 will be presented entirely online! Your advisors will not only receive 100% of the training that we offer at the live 3-day course, but you'll be able to save on travel and hotel expenses, and your advisors won't have to spend any extra time out of the shop due to travel. Most importantly, after the initial 3 days of online training, your service advisors will still get the identical 6 months of sales coaching from Ratchet & Wrench All-Star Award winner Jen Monclus, which has been proven to increase sales by an AVERAGE of $10,750 per month after the training! There are only a few seats left, so to reserve your advisor's spot, just give us a call at 800-204-3548. For more info, feel free to visit our Masters Program web page.

Superstar shop owner and Elite Business Development Coach Ed Cushman shares an excerpt from a book that will change the way you view leadership. For additional help building a more successful auto repair business, learn how you can team up with a superstar shop owner like Ed through Elite Top Shop 360: One on One Coaching View full article

We're excited to announce the arrival of Sales Master University, Elite's online service advisor training service that delivers higher sales and happier customers to your shop! What is it? Every month your service advisors will have access to the industry's top sales training delivered by Ratchet & Wrench All-Star Award Winner, Jen Monclus. Plus they'll learn from superstar shop owners and service advisors to help them with real world application, and will benefit from assignments, testing, resources and more. Your advisors can start learning the moment you enroll them, and can complete each lesson at the pace they choose from the place they choose for only $49 per advisor per month! Enroll your advisors in SalesMasterUniversity.com today and get ready for amazing results. BONUS: Enroll before July 31st and become a Charter Member and receive Mastering Sales Objections and Phone Procedures for the Automotive Professional, FOR FREE! Visit SalesMasterUniversity.com to get your advisors on the path to higher sales and happier customers today!

Although COVID-19 has brought our industry plenty of challenges, it has also taught us a valuable lesson. Many of us have seen a drop in our car counts, but have simultaneously witnessed an increase in our AROs and happier customers. These slower days give us the opportunity to spend more time with each and every individual and vehicle that enters our shop, yielding positive results for both our business and our customers. From this point forward, in order to maximize every single opportunity at your shop, I recommend you implement the following three items. First, I recommend you hold a meeting with your employees as soon as possible and make sure they know that each vehicle that comes in should be properly, professionally and ethically inspected. Make sure they also know that everything should be documented. Next, it’s important that every single customer that enters your facility gets full disclosure on what is going on with their vehicle. This includes what needs to be done now, what should be done in the near future, and what may need to happen in the long run. Lastly, make sure that everyone in your company believes in all of your products and services. When a tech or advisor is on the phone with a customer, they must truly believe in their recommendations in order to really get through to that customer. The customer will be far more likely to listen if they know the recommendations are coming from a place of honesty and care. If you can implement the three items above, not only will you see sales go up, but you will have happier customers as well. I can assure you that the more time you spend on each vehicle and with each customer, the more successful you will be. For additional help making the most of your shop’s opportunities, visit the Elite website or call 800-204-3548. View full article

Superstar shop owner and Elite Business Development Coach Greg Skolink shares a fun tip on how to keep your shop's customers engaged on Facebook. For additional help building a more successful auto repair business, learn how you can team up with a superstar shop owner like Greg through Elite Top Shop 360: One on One Coaching View full article

By Bob Cooper Given the uncertainty many businesses around the world are currently experiencing, we must look for ways to save as much money for our shops as possible, while also making sure we are maintaining and building a more profitable business in the long haul. Here are 4 powerful tips to help you save on your shop’s expenses. 1. Review your profit and loss statement, and take a look at each and every line item. For each line item, you should ask yourself up to 3 questions: First, ask yourself if the line item is going to lead to an immediate profit. An example of this would be parts purchases or labor. If the answer to this question is no, then ask yourself if the line item will lead to a potential profit in the near future. An example of this would be your advertising or marketing investments. If the answer to this question is no again, then ask yourself if the line item will lead to any foreseeable profit at all. Examples of these items would be insurance investments, utilities, and your water cooler payment. Once you have the answer to these questions, it will be much easier to see where you can scale back or even put certain items on hold for the time being. 2. This tip comes from Dean Kuhn, a successful transmission shop owner and one of Elite’s rockstar Business Development Coaches. He recommends taking a look at the top 2-3 most expensive items on your financial statements each month. When you look at these expenses, really dive deep into every single line item that goes along with it. This way, nothing will slip through the cracks and you can get a complete picture your business’s finances, which will help you determine areas where you can save. 3. Always remember that your vendors are your partners, and it’s important to treat them this way. I would highly recommend meeting with each of your vendors and having an honest conversation with them to make sure your partnership is as mutually beneficial as possible. During these discussions, set clear expectations for the vendor and make sure that you are meeting theirs. This will save you valuable time in the long run and will make both of your businesses more successful! 4. To save on what’s likely one of your biggest expenses, I recommend that you sit down with your landlord or mortgage owner and have a conversation with them to see what can be done to reduce this cost. You’d be surprised how often an agreement can be made to help in situations like the one we are currently facing. Since 1990, Bob Cooper has been the president of Elite (www.EliteWorldwide.com), a company that strives to help shop owners reach their goals and live happier lives, while elevating the industry at the same time. The company offers the industry’s #1 peer group of 90 successful shop owners, training and coaching from top shop owners, service advisor training, along with online and in-class sales, marketing and shop management courses. You can contact Elite at [email protected], or by calling 800-204-3548. View full article