Quantcast
Jump to content


Used Car Sales


Go to solution Solved by alfredauto,

Recommended Posts

I used to. You can make a lot of money doing this as long as their are good body cheap cars in your area. Always use used parts for big ticket items, and don't try to hit a homerun on each vehicle. You want to buy cheap, fix cheap, and sell quick. You want to do volume and I recommend not selling them at your shop. Good luck.

  • Like 1
Link to comment
Share on other sites

  • Solution

Don't sell junk. I sell about 60 - 100 cars a year, it helps pay the bills. If anyone tells you selling cars isn't a full time job they are dreaming. I put my service customers first, you really have to be careful because the used cars can suck up all your time.

 

I recommend coming up with a plan of attack, and stick to it. If you sell junk you will end up fixing junk for junk clients. I try to mix it up, I have some low end cars and keep a couple higher priced models. The $2500-$8000 price range works for me. Less than $2500 doesn't leave room for repairs, over $8000 and its too close to the big dealers with their financing bs I can't compete with. You need to know your market, in my area pickup trucks and 6-7 passenger SUV's sell instantly. Minivans are hit and miss. I happen to collect w210 Mercedes so I always have a couple for sale, but they are a niche car. If I inadvertently buy junk I wholesale it. win lose or draw it disappears asap.

 

Pros: you can make some real money and you always have extra cars to drive. Auctions are fun. It keeps the mechanics busy. A full lot generates more business. Instant cash infusion when one sells.

 

Cons: time consuming, you can lose $$$$ easily, you can ruin your reputation FAST If you sell junk. Paperwork can be tedious. Full lot means nowhere to park. Many new friends will want to borrow your dealer plates. Less profit than expected.

 

Last thing, once you get your dealer license the state will make sure your paperwork is in order. Most used car dealers are assumed to be liars, cheats, and scum bags and the state knows it. Do it right. Don't sell junk. If you have questions feel free to ask.

  • Like 5
Link to comment
Share on other sites

I was going to say the same thing.....thanks Alfred! What type of warranty do you provide for the cars that you sell? When you say they CAN take up all of your time, are you referring to customers that have purchased the vehicles and are back to have repairs done per warranty?

Link to comment
Share on other sites

The $2500-$8000 price range works for me. Less than $2500 doesn't leave room for repairs, over $8000 and its too close to the big dealers with their financing bs I can't compete with. You need to know your market, in my area pickup trucks and 6-7 passenger SUV's sell instantly. Minivans are hit and miss.

I don't sell that many cars, but I would say I definitely agree with this statement. I've had a few cars over 10K and they don't move very quick. All my 3-5K cars wen't QUICK though!

Link to comment
Share on other sites

The law says anything with less than 100k miles gets a 30 day warranty. I warranty everything for 30 days to avoid confrontation. In NY all retail cars must pass inspection so they are good enough no matter what. I sold one recently and the girl ran it out of coolant and blew the head gasket after about a week. Rather than tell her to shove off I bought it back. I'll fix it on my time and resell it, not a big deal.

 

By time consuming I mean the auction takes up a full day, reconditioning takes time, handling the car shoppers takes time. After the sale they always come back with a squeak or rattle, you need to hold their hand for a while. If you want to put used parts on that's more time. Bodywork means shuffling them to the body shop. Cleaning the cars is never ending, because nobody wants a dirty car like the one they already have.

 

My problem is I refuse to overpay, at the auction I might bid on 50 cars and go home with nothing. That's time I could have been fixing something and making money.

  • Like 1
Link to comment
Share on other sites

The law says anything with less than 100k miles gets a 30 day warranty. I warranty everything for 30 days to avoid confrontation. In NY all retail cars must pass inspection so they are good enough no matter what. I sold one recently and the girl ran it out of coolant and blew the head gasket after about a week. Rather than tell her to shove off I bought it back. I'll fix it on my time and resell it, not a big deal.

 

By time consuming I mean the auction takes up a full day, reconditioning takes time, handling the car shoppers takes time. After the sale they always come back with a squeak or rattle, you need to hold their hand for a while. If you want to put used parts on that's more time. Bodywork means shuffling them to the body shop. Cleaning the cars is never ending, because nobody wants a dirty car like the one they already have.

 

My problem is I refuse to overpay, at the auction I might bid on 50 cars and go home with nothing. That's time I could have been fixing something and making money.

ALL great advice!!! I'm getting ready to build a new location, and I thought I wanted to build a separate office for car sales and really get into it. After doing it for a little bit, I'm not sure it's worth the time/headache.

Link to comment
Share on other sites

I may have come across too harsh, used car sales net me over 20% on average. Not too bad I suppose. At first I hated the game, I envisioned clean trade in cars selling for cheap at the auction meaning easy money. Not so much. The local auctions have a lot of rusted junk. I was lamenting to an old timer at the sale about a lemon i got stuck with and he said "son, its called tuition. We all pay it"

 

By the way, The auction is the most expensive way to buy a car. Customer trade ins are by far the best deals. At least you know what's broken when you buy it. Other dealers old inventory is also good of they will sell directly to you. I buy a lot from Manheim online, in western NY everything is rusted so I buy cars from the south and ship them in. Rust free cars sell here easily. I can usually get deals on older high mileage units that are rust free, nobody wants a high mileage rust free car in southern NJ because they all are rust free.

 

Overall I think once you get used to having a dealer plate its hard to quit. You can buy a vette if you want one, sell it after a few months and your vette was a free rental car.

Link to comment
Share on other sites

My advice would be definitely 2k-5k. Don't recommend selling them at shop. Get separate lot. Folk expect perfect car when sold by mechanic shop. It does require time. Contrary to popular belief, it is a separate business if you want to make real money. The auction can be simplified but does require taking chances for most reward. I've been transitioning my business from repair to sales w/repair. Greater risk with sales but greater potential economic reward with less manual labor. I say go for it.

Link to comment
Share on other sites

  • 4 weeks later...

Though of this thread today, a car buyers dad called me upset about a 10 year old car his daughter bought back in January. Stated the motor mount is broken. My response was Things happen in 5 months, we will gladly repair it and work with you on the price because I appreciate your business. His answer was I'm a thief and a liar for selling his daughter a car with a motor mount that I knew was going to break and I need to pay up or else.

 

It's a surreal experience selling cars. I believe the guy might have actually been mad enough to commit a crime over a $35 motor mount.

 

It's also an emotional roller coaster ride. Cash money tied up in cars is rusting in the parking lot and they might as well be invisible. Tire shine has worn off, a battery went dead so the monitors need to be rerun, another one the drum brakes locked up due to the humidity. Someone broke the door handle on another one. I hate these cars, all of them. I get an idea; I'm going to wholesale a car carrier full and dump these things. Messy divorce here we come. While I'm looking up the # for my auction guy someone comes in and plunks down the sticker price on one, ten minutes later another couple bought a different one. A third one goes out tomorrow. I'm loving these jewels again. Until next time.

Edited by alfredauto
  • Like 4
Link to comment
Share on other sites

Just got my dealer license last year in Virginia. It's hard. To do it legally, you have to have a lot and in Virginia Beach, lots zoned for used cars are premium property. You have to pass a formal dealer training class. Very heavily regulated by VA MVDB part of DMV. You will have to have a personal bond for the first three years. You will have to prove you have insurance coverage for your lot and inventory. The auction environment is brutal to newcomers and I have learned that there is a reason that every one of those cars is in the auction, you just haven't figured out what it is yet. Learned an interesting saying the other day - "the profit is in the buy." If you pay too much for the car it's very difficult to make it up by raising the retail price. If you don't have a lot of capital, it's hard to do the really profitable stuff like financing, especially buy-here-pay-here. If you dive in, join VIADA - great support group. If you have decent credit you can sign up with a floorplan company and use OPM - other people's money - to obtain inventory, but that cuts into profit. I use NextGear and it has been great for us. They do wholesale valuation for us, too. Average time on the lot for the best selling cars is around 49 days, for stinkers, much longer, so don't expect to turn over a lot of cars in a hurry. We have found 5-8k to be a good price range for starters. You will chew your fingernails when nobody buys a car for weeks and then suddenly you sell three Priuses in one weekend. I have bought cars back and done expensive repairs gratis after the sale just for good will, but the majority of sales go well. If you have an established repair shop, you will be the envy of other car dealers. Get with me via email if you have questions.

Link to comment
Share on other sites

Be careful for doing goodwill repairs on vehicles after you sell them if they are as-is. I know in ohio the courts have looked at it as an "implied warranty".

 

Example you sell a 4x4 jeep to a customer and he has loud brakes. You clean up drums and noise goes away. No charge as he just bought it as-is two days ago, but you want a happy customer. Jim Bob takes his jeep wheeling a week later and tears the transmission up in a mud whole. He now expects you to replace the trans in his week old, as-is jeep and tries to use the implied warranty clause against you!

 

You would be surprised by the characters you meet when you start selling cars.

  • Like 1
Link to comment
Share on other sites

  • 2 weeks later...

It certainly is frustrating to hear "my muffler is rattling and now it has an oil leak...(10 months later) what are you going to do about it? It never should have passed inspection that way."

 

People fall in love with their new used car, once the romance is gone and they filled it up with cigarette butts and dorito bags and neglected the maintenance for 15,000 miles their new love looks the same as their old junker. With no money or credit to buy a new car they are angry. And it's all my fault. Because they are in the exact same spot they were in before they expected me to solve all of their problems. Then tax time hits again and we start all over.

  • Like 2
Link to comment
Share on other sites

  • 5 weeks later...

It's also an emotional roller coaster ride. Cash money tied up in cars is rusting in the parking lot and they might as well be invisible. Tire shine has worn off, a battery went dead so the monitors need to be rerun, another one the drum brakes locked up due to the humidity. Someone broke the door handle on another one. I hate these cars, all of them. I get an idea; I'm going to wholesale a car carrier full and dump these things. Messy divorce here we come. While I'm looking up the # for my auction guy someone comes in and plunks down the sticker price on one, ten minutes later another couple bought a different one. A third one goes out tomorrow. I'm loving these jewels again. Until next time.

 

I KNOW exactly what you mean, hahaha!

 

Srsly, though, I thought I was becoming bi-polar. Then after I discovered a pattern that consisten marketing help me cope with it.

 

Thanks for the post, you made my day.

Link to comment
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
  • Available Subscriptions

  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
  • Similar Topics

    • By carmcapriotto
      Thanks to our partner, NAPA TRACS
      Did you know that NAPA TRACS has onsite training plus six days a week support?
      It all starts when a local representative meets with you to learn about your business and how you run it.  After all, it's your shop, so it's your choice.
      Let us prove to you that Tracs is the single best shop management system in the business.  Find NAPA TRACS on the Web at NAPATRACS.com
      Thanks to our partner, Promotive
      It’s time to hire a superstar for your business; what a grind you have in front of you. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.
      Paar Melis and Associates – Accountants Specializing in Automotive Repair
      Visit us Online: www.paarmelis.com
      Email Hunt: [email protected]
      Download a Copy of My Books Here:
      Wrenches to Write-Offs Your Perfect Shop 
      The Aftermarket Radio Network: https://aftermarketradionetwork.com/
      Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion.
      Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.
      Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.
      The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.
      The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.
      Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.
      Click to go to the Podcast on Remarkable Results Radio
    • By nptrb

      Premium Member Content 

      This content is hidden to guests, one of the benefits of a paid membership. Please login or register to view this content.

    • By carmcapriotto
      The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.
      Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/


      Check out their podcast here: https://autorepairmarketing.captivate.fm/


      If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermind
      In this episode of "The Weekly Blitz," Coach Chris Cotton from Auto Fix Auto Shop Coaching delves deep into the crucial role of coaching in the auto repair industry. He discusses how coaching enhances performance, accountability, and long-term success for shop owners, service advisors, and technicians. Chris shares insights on the benefits of having a coach, including improved business strategies, goal-setting, and overcoming challenges. He emphasizes that coaching is a valuable investment, leading to significant returns and sustainable growth.


      Throughout the episode, Chris elaborates on the transformative power of coaching, illustrating how it can turn struggling shops into thriving businesses. He provides real-world examples of shops that have seen remarkable improvements in efficiency, customer satisfaction, and profitability after implementing coaching strategies. Chris also touches on the importance of personalized coaching, tailored to address the unique needs and goals of each shop, ensuring that the guidance provided is relevant and actionable.


      Moreover, Chris highlights the role of coaching in fostering a positive work culture. He explains how regular coaching sessions can boost team morale, enhance communication, and create a cohesive environment where everyone is aligned with the shop's vision and objectives. By fostering a culture of continuous improvement, coaching helps shops stay ahead of industry trends and adapt to changing market demands.


      The episode encourages listeners to consider coaching to elevate their business and achieve excellence in the competitive auto repair landscape. Chris underscores that investing in coaching is about immediate gains and building a foundation for sustained success. He invites shop owners to take the first step towards transformation by exploring coaching opportunities, ultimately leading to a more prosperous and resilient business.


      Introduction and Podcast Overview (00:00:22)
      Coach Chris Cotton introduces the podcast and its focus on insights for auto repair businesses.


      Coaching Importance (00:01:16)
      Discussion on the significance of coaching for business owners and its impact on performance.


      Performance Through Coaching (00:02:23)
      Coached individuals consistently outperform those who go it alone, highlighting the value of accountability.


      The Role of Accountability (00:03:31)
      Accountability is crucial for achieving goals, ensuring follow-through on commitments.


      Perspective in Coaching (00:04:27)
      Coaching provides perspective, helping clients see the bigger picture amidst daily challenges.


      Long-Term Investment in Coaching (00:06:22)
      Coaching is a process that requires time, focusing on sustainable change rather than quick fixes.


      Commitment to Improvement (00:07:18)
      Successful coaching fosters a commitment to continuous improvement and resilience in tough times.


      Conclusion and Call to Action (00:08:20)
      Encouragement for listeners to embrace coaching for personal and business growth, emphasizing the importance of progress.


      Connect with Chris:


      [email protected]
      Phone: 940.400.1008
      www.autoshopcoaching.com
      Facebook: https://www.facebook.com/
      AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae


      #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook
      Click to go to the Podcast on Remarkable Results Radio
    • By carmcapriotto
      Want to create video content that boosts your shop’s visibility and drives more customers to your door?
      Discover how taking on the VEDA (Video Every Day in August) challenge can help you get comfortable on camera, overcome any fears, and make video a natural part of your marketing strategy.
      In this episode, we’ll share practical tips on using video to build trust with your audience, improve your SEO, and showcase your expertise—all while staying consistent with daily video content. Plus, you’ll learn how doing VEDA can help you master video creation and create real connections with your customers.
      Don’t miss out on this chance to level up your video game and see real results for your shop. Tune in now and start creating videos that truly connect!
      Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
      https://www.facebook.com/brian.walker
      https://www.facebook.com/brian.walker/videos/877852980463356 - Brian’s #veda day 31
      https://www.facebook.com/brian.walker/videos/2358559621160873 - Brian’s #veda day 32
       
      How To Get In Touch
      Group - Auto Repair Marketing Mastermind
      Website - shopmarketingpros.com 
      Facebook - facebook.com/shopmarketingpros 
      Get the Book - shopmarketingpros.com/book
      Instagram - @shopmarketingpros 
      Questions/Ideas - [email protected]
      Click to go to the Podcast on Remarkable Results Radio
    • Fast Free Shipping on All Orders Over $50
    • By Changing The Industry
      Why Pricing Adjustments Can Hurt Your Sales #podcast #autorepairbusiness #podcastclips


  • Our Sponsors



×
×
  • Create New...