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CAautogroup
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CAautogroup Collaborator

CAautogroup

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Hello all,

 

Do you provide "Price sheets/menus" for customers? We are constantly providing pricing to customers, writing them down on tickets/business cards. We thought it would be a good idea to create some sort of price sheet with our most popular services- oil changes, fluid flushes, tire services, etc just as a reference for customers instead of taking the time to write out one by one. This would not include actual repairs such as tune ups, brakes, etc.

 

 

Any thoughts or additional ideas? We understand that pricing varies from vehicle to vehicle as well as fluid capacity and type, though we would make some kind of notation **.

 

 

Thanks in advance for your thoughts and opinions!

mspecperformance Mentor

mspecperformance

Posted
Posted

Digital menu boards are really nice and professional. I don't have enough foot traffic to warrant them however if my car count was high and I had a lot of customers walking in daily I certainly would implement digital menu boards.

nge Contributor

nge

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Posted

Personally, I tend to stay away from price boards. As Joe mentioned, you really should focus on Value not just price. I actually like the customers to ask our service writer prices as it gives my service writer an opportunity to sale that service, to highlight the features and importance of the service and ask for the sale. Something as simple as an oil change for example....if on your menu board it says Oil Service $35.97 when the customer walks in for an inspection instead of them asking "hey how much is an oil change" in which you could reply $35.97 and that includes up to 5 quarts of oil the oil filter, tire pressure checked all you fluids topped off and a full vehicle checkover (which sounds better to the customer and makes them think they are getting more bang for their buck) you leave them looking at the board and thinking man that is high...I can get it cheaper at xyz and never even discussing it with your advisor.

 

My advisor has asked me in the past to post some prices (i.e. Minimum Diagnostic charges etc) but because of the above reasonings, we did not do that.

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