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The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.

Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:

https://shopmarketingpros.com/chris/

Check out their podcast here:

https://autorepairmarketing.captivate.fm/

If you would like to join their private facebook group go here:

https://www.facebook.com/groups/autorepairmarketingmastermind

Are you struggling to take your auto repair shop to the next level? Wondering how coaching can benefit your business? Coach Chris Cotton has the answers you need in this engaging podcast episode. He shares his personal journey and the barriers he faced in the industry, highlighting the importance of coaching.

 

But what are these barriers? Financial constraints, lack of time, skepticism, and reluctance to change are just a few. Coach Cotton offers practical solutions, from exploring affordable alternatives like webinars and networking events to implementing time management strategies and gradually embracing change.

 

However, the most valuable lesson from this podcast is the importance of overcoming pride and seeking guidance. Coach Cotton reminds us that even successful athletes like LeBron James and Tom Brady have coaches to help them reach the next level. So, why not you? Don't miss out on increased profits, improved customer satisfaction, and reduced stress levels. Take the leap and reach out for help today!

 

[00:01:03] Introduction and Overview of the Podcast This topic covers the purpose and content of the podcast, including industry knowledge, business innovation, and practical business strategies.

 

[00:02:12] How Coach Chris Cotton Got into Coaching Coach Chris Cotton shares his journey from being a service advisor to a manager to a store owner, and how he discovered the importance of coaching in improving business metrics.

 

[00:04:22] Barriers to Coaching and Ways to Overcome Them This topic discusses the financial constraints, lack of time, skepticism, reluctance to change, and pride and independence that can prevent shop owners from seeking coaching, and provides strategies to overcome these barriers.

 

[00:10:39] Importance of Seeking Guidance and Coaching The speaker emphasizes the importance of seeking guidance and coaching for personal and professional growth, using examples of successful athletes who have coaches.

 

[00:11:41] Benefits of Coaching for Auto Repair Shop Owners The speaker discusses the potential benefits of coaching for auto repair shop owners, including increased profits, improved customer satisfaction, reduced stress levels, and work-life balance.

 

[00:12:50] Closing Remarks and Call to Action The speaker concludes the episode by expressing gratitude to the listeners, thanking the sponsor, and encouraging shop owners to take strategic decisions, educate themselves, and seek continuous improvement.

 

Don't forget to rate and review us!

Connect with Chris:

[email protected]

940.400.1008

www.autoshopcoaching.com

Facebook: https://www.facebook.com/AutoFixAutoShopCoaching

Youtube: https://bit.ly/3ClX0ae

 

#autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #autoops #onlinebooking #serviceadvisor #serviceadvisorefficiency

Click to go to the Podcast on Remarkable Results Radio

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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    • By carmcapriotto
      Want to make your February marketing a win for your auto repair shop? Join Brian Walker and Caroline LeGrand as they share engaging, practical ideas for February’s marketing—from fun Valentine's Day campaigns that show love to your customers and vehicles, to creative ways to highlight your shop's culture.
      Get tips on using National Days to boost engagement, from "Doggy Date Night" to “Random Acts of Kindness Week,” and learn how to connect with your local community, honor shop anniversaries, and run themed giveaways that your customers will remember. Whether you’re promoting winter maintenance, preparing for tax season, or tapping into February’s spirit, this episode has everything you need to make February marketing easy, effective, and engaging.
      Tune in now and discover how to keep your shop top-of-mind this February and beyond!
      Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
      Are you ready to convert clients to members? App Fueled specializes in creating custom apps tailored specifically for professional auto repair businesses. Visit Appfueled.com to get started today. Keep your shop top of mind on the mobile device they love.
      Lagniappe (Books, Links, Other Podcasts, etc)
      https://shopmarketingpros.com/126 - Preparing For January’s Marketing 
      https://www.daysoftheyear.com/
      https://www.nationaldaycalendar.com/ - Topics for February
      How To Get In Touch
      Group - Auto Repair Marketing Mastermind
      Website - shopmarketingpros.com 
      Facebook - facebook.com/shopmarketingpros 
      Get the Book - shopmarketingpros.com/book
      Instagram - @shopmarketingpros 
      Questions/Ideas - [email protected] 
      Click to go to the Podcast on Remarkable Results Radio


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