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Are you struggling to retain top employees in the automotive aftermarket industry? Look no further than this episode featuring Dan Taylor, David Askwith, and Bryan Kauffeld, who share their experiences and strategies for hiring and keeping good teammates. They agree that employee retention is crucial for businesses of all sizes and starts with hiring. They discuss the importance of communication, accountability, surveys, referrals, training, and career pathing. They also stress the importance of creating a positive culture to retain top talent.

Bryan Kauffeld, Ulmer’s Auto Care, Cincinnati, OH. David Askwith,Managing Director, Auto Stream Car Care, MD. David's previous episodes HERE

Dan Taylor, Senior Business Advisor, Transformers Institute. Dan's previous episodes HERE

Show Notes:

  • Watch Video Episode HERE
  • (00:02:38) The importance of employee retention and having consistent teammates who meet expectations and standards can set businesses up for long-term success.
  • (00:04:08) The importance of hiring high-quality people who align with the company's core values and how one bad apple can severely damage a good team.
  • (00:05:05 - 00:05:50) The difficulty of finding good employees and the importance of retaining top employees.
  • (00:05:50 - 00:07:00) The benefits of having a high referral rate and how it makes hiring easier.
  • (00:09:34) Retaining the right employees saves money in the long run, and the importance of investing in training, communication, accountability, surveys, referrals, and career pathing to improve retention.
  • (00:09:59 - 00:10:54) The importance of overcommunication and emotional intelligence in biweekly meetings with leaders and quarterly meetings with technicians to discuss pay issues, production, and individual needs.
  • (00:14:07 - 00:15:16) The use of Survey Monkey to conduct employee satisfaction surveys and the importance of communication in reducing fires and increasing employee engagement.
  • (00:16:12) The importance of accountability in a team and how it helps retain top employees.
  • (00:18:14) Soft skills and positive affirmations in retaining employees.
  • (00:20:03) Setting goals and KPIs for employees and holding them accountable.
  • (00:21:38) The importance of training in retaining employees
  • (00:24:42) The importance of electric vehicle training and the need to stay current with industry changes, including the rise of electric vehicles and the need for new diagnostic skills.
  • (00:26:21) Leadership sets a precedent for training
  • (00:28:18) The cost of training is worth it for retention, and there is a direct correlation between training and retention.
  • (00:29:54) Creating a career path for employees and showing them a long-term future with the organization can increase retention. Consider having one-on-one meetings with direct reports twice a year to discuss training plans and goals.
  • (00:31:48) The EOS process
  • (00:33:31) Dan Taylor emphasizes the importance of loving and caring for employees

Thanks to our Partners Shop-Ware and Delphi Technologies

Shop-Ware: More Time. More Profit. Shop-Ware Shop Management getshopware.com

Delphi Technologies: Keeping current on the latest vehicle systems and how to repair them is a must for today’s technicians. DelphiAftermarket.com

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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