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TechForce Foundation is a national charity committed to powering technical careers so communities thrive. We are LIVE at AAPEX 2022 with members of the TechForce Foundation to discuss their critical role in engaging with the next generation of technicians . Lisa Evans, Chief Development Officer Keishawn Smith, Student and Advocate for TechForce Jennifer Maher, Executive Director techforce.org Key Talking Points

  • The TechForce Network is an online social community and career hub that connects GenZ and Millennials in a way they want to connect – using the TechForce app or online network to find information, explore the career, discover schools, get scholarships, find apprenticeships and jobs, and flex their talents – all in one place.  TechForce collaborates with every willing school, company, association, and nonprofit across all sectors to identify solutions that help future and working techs navigate the career pathway, successfully getting them from pipeline to placement.
  • Food, shelter, and transportation- all involved in the automotive industry
  • Over the next five years, auto, diesel, collision, and aviation combined will need 1 million new technicians to keep up with demand. Last year alone, our tech schools only graduated in auto 29,000 students
  • Networking at AAPEX- CEO’s, executives in corporate companies, manufacturers etc 
  • TechForce was able to give out 1.6 million in scholarships last year and 17 million total since its inception 
  • It’s important for youths that their parents are supportive and help them reach their goals
  • Do you have a career map? To level up? Younger generations want a career path.
  • TechForce provides students & instructors with free, VIP access to races, rallies, shows, & events where they’ll meet employers & be surrounded by the passion of the industry
  • The TechForce Mobile STEM Career Center is a traveling hands-on exhibit designed to engage Gen Z and help them discover the rewarding career path as professional technicians in the transportation field. Part of TechForce’s national workforce development initiative, the Center can be deployed for indoor or outdoor activities and can scale from several hands-on activities to more than a dozen. It features a built-in exterior video wall as well as retractable awnings and two large free-standing shade covers.
  • Technicians need to get certified, trained, to get the right education, for them to be built up the right way
  • ‘Life Happens Grants’- #1 application is for car repair, #2 is for tire replacements
  • Diversity and Inclusion- less than 3% are female technicians, and 52% of the total population is female


Connect with the Podcast: Aftermarket Radio Network Subscribe on YouTube Visit us on the Web Follow on Facebook Become an Insider Buy me a coffee Important Books Check out today's partners: Set your sights on Las Vegas in 2022. Mark your calendar now … November 1-3, 2022, AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at AAPEXSHOW.COM/WEBINAR. Shop-Ware-Call-To-Action-Graphic-v3.png Shop-Ware: More Time. More Profit. Shop-Ware Shop Management getshopware.com ARN-Website-Banner-July-2022-1200x400-1.png Screenshot_340.png

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  • Have you checked out Joe's Latest Blog?

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      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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    • By carmcapriotto
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      Facebook: https://www.facebook.com/
      AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae


      #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook
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    • By Joe Marconi

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    • By carmcapriotto
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