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  • Guest host Ryan Clo, Dubwerx, Cincinnati OH and see this shop in Cincinatti, OH
  • We’re going to talk about recruiting after covid. Recruiting is a topic I'm passionate about in general since our people are everything but also the landscape is changing post-covid
  •  I think a few critical pieces of the recruiting puzzle. I mean, first and foremost is the shop itself, you know, does your shop present well? Is it clean? Are the staff there? Good? Is the reputation good? If I was going to consider working for your shop, I would probably Google it. I might drive by, especially if this person has a family and you're going to support that family.
  • The ad that you place, the particular words that you use. It's marketing and sales. Uh, are those going to attract, you know, the people, when you have applicants? 
    • I think money's important and we always have to get to that. They might say something like, I just need to take care of my family, or I really want to work with good people.
    • I love cars. I want a place that I can advance. That's a really good point because some shops have room for advance and sometimes that's a challenge, but I really want to get an idea of all of those things. And is this position, cause you might want them, you might really want them and they might be qualified if they're not going to be happy at your.
  • Former employers are really countering hard. And they had given this guy 30 days, even after he left there, like 30 days, you change your mind, you won't lose. And the whole time he's there, you know, not making me be quite as many hours as he did. He didn't want to stick it out. And he went back to what was safe.

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Dorman gives people greater freedom to fix vehicles by constantly developing new repair solutions that put owners and technicians first. By always innovating, Dorman has led the way in growing the aftermarket. Here you will see a few examples of a Dorman OE Fix. An OE FIX is a Dorman repair solution you can’t get from the original equipment manufacturer. It means they found a situation where they believe the OEM wasn’t giving repair professionals what they wanted, so we fixed it. Everything Dorman does is centered around providing customer value, both in the quality of products, and the creativity of solutions. Our engineers and designers go out of their way to save repair technicians time and save vehicle owners money. Want to really go under the hood? Take the Dorman Virtual Tour at www.DormanProducts.com/Tour

 

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  • Have you checked out Joe's Latest Blog?

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      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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