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Doug Callaghan, CEO of Vic’s Service Centre in Wainright, Alberta Canada is the winner of the 2016 Auto Care

Original 3 Bay

Association ACE (Automotive Career and Education) award.  Doug shares his story of transformation, recognized by Auto Care, that earned him this recognition.

Doug made a significant decision in early 2015 when he took how his business was operating and threw it all in the garbage. He started from scratch. Everything. He says, “a lot of owners that ask for the help and invest in the outside training yet fail to provide the leadership to make those ideas and plans become reality, I was not going to let that happen. I wanted to see an increase in our net profit and a better life for myself and my team”. He continues that commitment today. Doug has experience working with disaster plans with the Credit Union Board that he chairs. Find other episodes that feature Doug HERE.

Doug-Callaghan-Business-New-Build-1-001.

Original shop surrounded by the new building

Doug made a significant investment of $1,000,000 in his business with a new building. He shares his story.

Key Talking Points:

  • 20-year mortgage- make dream work within the budget, developed building from budget
  • Builders involved with the budget- saved on architecture costs by having specs already done
  • Used money saved for better insulation- original shop 3000 square feet, now 10,000 square feet and heating bill only increased $100/month
  • Built around the existing building
  • Customer retention during the build and demolition- used social media, advertisements, construction updates to let customers know they were still open for business
  • A great relationship with the bank- has worked with the same person for many years, The banker wanted to see the business succeed with building a new facility
  • New features- air conditioning, wired and
    Doug-Callaghan-Business-New-Build-2-001-

    Lobby in the new shop

    wireless in each bay, customer wireless, air exchange system in bays, bay doors are clear for natural light

  • $50,000 incidental expenses (signage, service counter, waiting area etc)- an opportunity for suppliers to partner with the business. Agreement with NAPA
  • Employees had a lot of input with a new facility- which bays they wanted, how it’s set up, manage the location of equipment
  • Training room- an important part of the construction
  • Grand reopening- great feedback from customers, more new customers
    • New import vehicles to service- correlation with a new clean building
  • Best advice- find people that believe in you and share your vision, don’t be afraid of making a move

Resources:

  • Thanks to Doug Callaghan for his contribution to the aftermarket’s premier podcast.

    Doug-Callaghan-Business-New-Build-3-001-

    Street view

  • Link to the ‘BOOKS‘ page highlighting all books discussed in the podcast library HERE. Leaders are readers.
  • Leave me an honest review on iTunes. Your ratings and reviews really help and I read each one of them.

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This episode is brought to you by AAPEX, the Automotive Aftermarket Products Expo. AAPEX represents the $740 billion AAPEX_logo_CMYK_with_tagline-1440x621.jpglobal automotive aftermarket industry and has everything you need to stay ahead of the curve. With 2,500 exhibiting companies, you’ll see the latest products, parts, and technologies for your business. The event also offers advanced training for shop owners, technicians, warehouse distributors (WDs) and auto parts retailers, as well as networking opportunities to grow your business. AAPEX 2019 will take place Tuesday, Nov. 5 through Thursday, Nov. 7, at the Sands Expo in Las Vegas. More than 48,000 targeted buyers are expected to attend, and approximately 162,000 automotive aftermarket professionals from 135 countries are projected to be in Las Vegas during AAPEX 2019. For information, visit aapexshow.com

Click to go to the Podcast on Remarkable Results Radio

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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