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Free Training! Unheard of!  Robert ‘Dutch’ Silverstein of A&M Auto Service, Pineville, NC,  is putting up a $4,000 scholarship for a shop owner and technician for ADAS training.  This means TWO guys from the same shop (an owner and his lead tech) can attend this hands-on seminar. ADAS technology is not going away and everyone needs to move on training. You may even decide to become an ADAS calibration center as a result of your training. 

In this episode find out why Dutch is providing this free scholarship from his own pocket to the industry. He believes the industry must step up and get involved with scholarships of all kinds. He also challenges shop owners to determine if they are spending enough time learning how to put money in their pocket through training.

Robert “Dutch” Silverstein started A&M Auto Service, in Pineville, NC, over 19 years ago. He started working part-time out of a rented single bay in the back of a body shop. At that time, he was also a Captain for a major airline.  Ever since he was a boy, the Good Lord gave Dutch the ability of understanding and repairing things mechanical.

As his business continued to grow, Dutch soon recognized the public’s need for an honest, integrity driven, low sales pressure repair facility. A shop that is motivated to educate each customer and address his/her automotive needs individually. One that is focused on doing the RIGHT thing, not some distant Corporate or Franchise Business Model idea of the right thing, but THE right thing for each customer.   Listen to Dutch’s previous episodes HERE.

Time-sensitive scholarship is due by August 5, 2019. Enter “Scholarship” in the subject line. Dutch’s Email HERE.

 

Key Talking Points:

  • In memory of his mom and aunt who were teachers, he is offering an ADAS Scholarship
  • Better the industry. Will you be ready to embrace the new technology
  • Invest in your people. Stop posting your numbers and a picture of your boat. Will, that improve the industry? 
  • $4,000 ADAS scholarship  
    • Focus on ADAS training for two people
    • Draws candidates out of raffle- free to nominate and be nominated and received less than 25 applicants
  • Training
    • Graduate tech schools you have a license to learn- established foundation
    • Need to be a perpetual student after you graduate and continue training 
    • Post-secondary education gives  a license learn
  • As a shop owner, we must give back
    • Give back to your community, invest in people that keep business running
    • All talk but no action about bettering the industry
    • Keep updated with changing technology instead of sending customers to dealerships 
    • Prioritize where you spend money- training
    • Hire people who have the same values as you- integrity-driven  
    • Dutch concentrates on a relationship-based business model with customers
  • Being an ADAS calibration center is a short term goal

Talk soon,

 

 

 

Resources:

  • Thanks to Dutch Silverstein for his contribution to the aftermarket’s premier podcast.
  • Link to the ‘BOOKS‘ page highlighting all books discussed in the podcast library HERE. Leaders are readers.
  • Leave me an honest review on iTunes. Your ratings and reviews really help and I read each one of them.

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Since 1989 TRACS has been the industry’s leading shop management system. And in the last 30 years it’s gotten better and better. Today TRACS Enterprise offers even more of the features AutoCare Center owners want—things like a powerful interactive scheduling calendar, faster and streamlined work flow, plus streamlined parts ordering and purchasing options. And there’s more—Punch-out to Mitchell ProDemand, NAPA-AutoCare-Logo-Vert-A.gifmobile VIN capture, and multi-shop capabilities. That means you can count on TRACS Enterprise to help drive your success today and well into the future.

Learn more about TRACS Enterprise and the hundreds of other benefits the NAPA family has to offer. Talk with your servicing NAPA store or visit www.NAPAAutoCare.com.

 

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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