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Patrick McHugh always tinkered with ‘stuff’. His dad bought an ’85 BMW. They learned all about that car together. A friend, Eric, had a lift and was a BMW person who helped Patrick and his dad learn everything about the CAR.

At 15 years old he started working in an airport, doing odd jobs, to earn credits to learn to be a pilot. He soloed at 16 years old. The day before college he got his pilot’s license

Patrick attended Purdue University where he studied aeronautical technology. He kept flying and earned his instrument license and became an instructor. He loves to teach.

As fate would have it, he became a pilot upon college graduation from Trans State Airlines a regional carrier for United. He was based in Richmond Virginia. With normal pilot downtime, he continued to tinker with BMW’s.

He discovered that being a pilot was not for him, so he went into avionics and shade tree work at home. There were too many cars in the driveway, so he had to decide to stop or go into business.

Bimmer Rescue was created in 2008 in Richmond Virginia and generates a big portion of its business through referrals. They earn their business through their professional service and attention given to each customer.

Patrick’s goal is to develop a relationship with BMW, Mini, Audi, and Volkswagen owners that allows them to get the maximum amount of value from their vehicle rather than buying a new one. Listen to Patrick’s previous episodes HERE.

Key Talking Points:

What do you do for fun?

  • Patrick’s definition of fun is Race Bar. 
  • He loves anything that has a motor in it.
  • Loves to have fun and loves to see people smile.

Any great advice that you still follow today?

  • The best advice would be to just “Be there or be around”
  • Get off the things you are doing and be around especially around your kids and family.

How did you decide to become a shop owner?

  • The county forced him to become a shop owner. 
  • Patrick was a shade tree mechanic in the backyard and he has 8 cars in the driveway. 
  • The county mailed him to get the cars out of there.

Do you still have the fire you had when you first started?

  • He still has a lot of passion in his shop and people see his drive. 
  • He just drinks his cup of coffee and kicks butts.

Message to yourself 10 years ago

  • Listen to his peers and seniors, use their wisdom. 
  • Don’t fall into the pits that other people have fallen in. 
  • Watch/Listen to Carm’s Podcasts

Manage work-life harmony

  • Always turn the switch off at 5 O’Clock or 5:30 latest. 
  • Other shop owners literally live in their shops and I have decided that’s not going to be me.

Biggest learning moment

  • Covid-19, we changed not just our operations but our budgeting specially in interacting with our clients.

Community is everything 

  • We are very active in doing community art shows. 
  • We put on huge parties as we bring in artists to show. 
  • We mix family and clients together. 
  • Stem classes for kids

A major pivot in your business

  • Covid-19, it changed us and pushed us to be a tier above everyone else. 

What drives you?

  • Internally driven 
  • Kids and family drives him.

If I asked a good friend or peer what is the secret to your success what would they say?

  • People would say that Patrick draws people, he’s magnetic and always does the right thing even if it doesn’t always feel good. 
  • Loves to help people.

Any secrets to ‘time suck’?

  • He struggles with this. 
  • He writes his goals before the year starts. 
  • Teach his daughter to think objectively. 
  • Be a better husband. 
  • He has a power-list ensuring himself always finishing up tasks and goals.

What are you doing to put the Customer first in your business?

  • We ask very important questions and we listen! 

Top three most important needs to open a shop?

  • Coaches
  • Finance 
  • Training

Strong teams always win

  • Pay-plans. 
  • Teams are paid as teams. 
  • Techs that have chemistry and could work well together. 
  • The team also picks which new hire to take.

A secret to a good job interview?

  • The questions and listening just like customer service. 
  • Asking the right questions

Resources:

  • Thanks to Patrick McHugh for his contribution to the aftermarket’s premier podcast.
  • Link to the ‘BOOKS‘ page highlighting all books discussed in the podcast library HERE. Leaders are readers.
  • Listen for free on Apple Podcasts, Google Podcasts, Spreaker, iHeart Radio, Spotify, Podchaser and many more. Mobile Listening APP's HERE
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Since 1989 TRACS has been the industry’s leading shop management system. And in the last 30 years it’s gotten better and better. Today TRACS Enterprise offers even more of the features AutoCare Center owners want—things like a powerful interactive scheduling calendar, faster and streamlined work flow, plus streamlined parts ordering and purchasing options. And there’s more—Punch-out to Mitchell ProDemand, mobile VIN capture, and multi-shop capabilities. That means you can count on TRACS Enterprise to help drive your success today and well into the future.

Learn more about TRACS Enterprise and the hundreds of other benefits NAPA offers. Talk with your servicing NAPA store or visit, www.NAPAAutoCare.com.

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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