Quantcast
Jump to content

ATI Repair Shop Mastery

tirengolf
 Share

Recommended Posts

tirengolf Collaborator

tirengolf

Posted
Posted

Good morning, I received a call from a lady contacting me about a school in my area. I have never been to one of there training schools although I have heard of the company ATI.  I am always open to anything that helps me increase my knowledge of our profession. The school is called  ATI Shop Mastery, it looks new and there is not much info on the web about it. The price she offered me was net zero at the end of the day. Any info would surely be appreciated. David

shumsauto Explorer

shumsauto

Posted
Posted

any information that you get that would improve your shop is worth paying for, check out shop hackers facebook page, there is a ton of good info and shop owners willing to help for free. If you want to take your shop to the next level, check out shopfix academy. By far the best coaching company ever!!! They don't get you into a contract like everyone else, they earn their worth every month. But start with shop hackers, you will not regret it. 

Jmazur Apprentice

Jmazur

Posted
Posted

Agree with Shums Auto on this one. ATI has never impressed me because of the high pressure tactics, and the fact that you sign a long contract for their coaching, and they get paid 100% up front. Does not seem like a fair business model. 

  • Like 5
JimShelly Rookie

JimShelly

Posted
Posted

I've attended 6 or 8 ATI seminars over the years and always took away a lot of great information.  What's wrong with spending a day learning?  

stvstbsvc Contributor

stvstbsvc

Posted
Posted

IF you can say NO, and IF you have the time to spare, and IF you want to maybe pick-up a trick or two, and IF you are willing to network with a few other Shop Owners (I think that describes my last ATI experience!) - this can be a good experience.  There is a class close to me soon and YES, as mentioned, I got a phone call and an e-mail, but I don't have a free day so I blew it off.  I have learned a few ticks - and I was told five years ago that I wouldn't last 6 months if I didn't sign up.  I'm still here... 

stvstbsvc Contributor

stvstbsvc

Posted
Posted
12 hours ago, xrac said:

I can say no but they aren't very good at accepting no for an answer.  Kind of reminded me of the time share salesman.  

 

HAHAHA!  That's only funny if you knew how many weeks of Time shares I own (Platinum!).  You are correct - ATI does have a hard time with NO for an answer...  Maybe I better skip their next visit to a venue near me!

 

  • Like 1

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
 Share
Go to topic listing

  • Available Subscriptions

    See all Subscription Plans

  • Have you checked out Joe's Latest Blog?

    • Joe Marconi
      The Toolbox is Last to Leave, First is the Heart
      By Joe Marconi in Joe's Blog
         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.

  • Similar Topics

    • Joe Marconi
      Many Shops Have Raised their Labor Rates, But Still Struggle!
      By Joe Marconi

      Premium Member Content 

      This content is hidden to guests, one of the benefits of a paid membership. Please login or register to view this content.

    • carmcapriotto
      Artificial Intelligence: We Have Some Concern! With Dan Vance [E016] - Speak Up!
      By carmcapriotto
      Our world is rushing head first into an A.I. future and we want to encourage our listeners to remain vigilant in these exciting times, as there is some legitimate cause for concern with the changes brought by A.I. Technology.
      Joining us as our guest is Dan Vance from Shop Dog Marketing.
      Craig has known Dan for a few years now and it was at ASTA in 2023 that he first heard Dan Speak Up on the topic of AI to a group of shop-owners on the promise and peril of AI…and he saw Dan deliver a presentation on the topic again at the MARS marketing conference with the Institute for Business Excellence in (beautiful) Ogde, UT earlier this year.
      In this episode Dan acknowledges many of Craig's concerns regarding AI, while they both align on the actual benefits. 
      Craig states regularly that the last skill machines should ever be able to take from us is our ability to communicate interpersonally and … but in some areas - A.I. is far more capable of outperforming certain tasks.  While that is happening - there remains a disconnect between AI’s ability to generate data and present the data in a way that can produce more effective interactions with real people. 
      Our listeners who may share in Craig’s concerns will no doubt appreciate Dan’s calm and reassuring thoughts on the topic.  
      Watch the YouTube Video
      Topics include:  
      Early AI and Machine learning The concept of Human Capital. Authenticity as a new focus Communication tendency becoming less synchronous Efficiency vs. Authenticity and what we lose AI Strengths and practical uses Social Proof - and a word on Reviews and AI Google quality rater guidelines - EAT - Experience Authority and Trust
      Join Our Virtual Toastmasters: https://remarkableresults.biz/toastmasters
      Thank You To Our Partners:
      The Institute at WeAreTheInstitute.com.  "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace.
      AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.com
      AutoLeap at AutoLeap.com. Are you tired of juggling multiple tools to manage your auto repair shop? Say hello to the streamlined efficiency of AutoLeap, the #1 all-in-one Auto Repair Shop Management Software!
      Shop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings.
      In-Bound at CallInBound.com. Cover your communication needs and revolutionize your auto repair business with AI-driven call analytics from InBound.
      Contact Information
      Email Craig O'Neill: [email protected] Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters
      The Aftermarket Radio Network: https://aftermarketradionetwork.com/
      Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/
      Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/
      Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/
      The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/
      The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/
      Click to go to the Podcast on Remarkable Results Radio
    • Joe Marconi
      Do you have a Shop Foreman?
      By Joe Marconi

      Premium Member Content 

      This content is hidden to guests, one of the benefits of a paid membership. Please login or register to view this content.

    • carmcapriotto
      From Daily Training to Daily Wins: Motivating Your Team [THA 404]
      By carmcapriotto
      Thanks to our Partners, NAPA TRACS, Auto-Fix Auto Shop Coaching, and Today's Class Recorded at the 2024 ASTA Expo, Dewain DeGarmo from Black's Tire & Auto Service and David Boyes from Today's Class discuss the evolving landscape of training and education in the automotive repair industry. Dewain, overseeing training across 60 stores, shares the challenges of managing a large team while introducing innovative strategies to improve knowledge retention and performance. He also talks about his role as a "puzzle master," tackling complex technical problems and spearheading training programs, including a creative prize system to motivate teams. The discussion highlights how technology is driving improvements in training within the industry. Dewain DeGarmo from Black's Tire & Auto Service David Boyes, President of ‘Today’s Class”  An online learning organization that has been supporting the automotive industry for more than 20 years. David’s previous episodes HERE Show Notes Watch Full Video Episode ASTA EXPO: https://astaexpo.com/ Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Managing a Large Team (00:02:37) Challenges of Change (00:03:28) Joy in Team Development (00:04:14) Dwayne's Journey in the Industry (00:04:31) Becoming the Puzzle Master (00:06:05) Training Evolution (00:08:14) Competitive Training Environment (00:09:29) Unique Prizes in Training (00:11:05) Wrestling Belt as a Prize (00:11:21) Measuring Team Performance (00:12:05) Daily Training Consistency (00:14:06) Dashboard Insights (00:15:10) Building a Training Portal (00:16:02) Aggregating Training Resources (00:16:48) Challenges of Local Training Attendance (00:19:12) Balancing Work and Training (00:20:23) TPMS Training Insights (00:21:06) Generational Work Ethic Discussion (00:22:05) Microlearning for Team Training (00:22:21) Identifying Training Gaps (00:23:01) Investment in Training (00:24:25) Balancing Training Opportunities (00:26:15) Cultural Integration of Training (00:29:00) Importance of Communication Tools (00:32:45) Team Engagement Challenges (00:35:01) Culture of Continuous Learning (00:35:08) Incremental Improvement (00:36:14) Personal Ownership of Knowledge (00:36:29) User Motivation for Training (00:36:47) Boosting Training Scores (00:37:11) Conferences and Learning Retention (00:37:35) Custom Training Requests (00:39:58)
      Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Auto-Fix Auto Shop Coaching Proven Auto Shop Coaching with Results. Over 61 Million in ROI with an Average ROI of 9x. Find Coach Chris Cotton at AutoFix Auto Shop Coaching on the Web at https://autoshopcoaching.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on X: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -Special episode collections: https://remarkableresults.biz/collections                       Click to go to the Podcast on Remarkable Results Radio
    • carmcapriotto
      Never, Ever Let Your Domain Name Expire [E123] - The Auto Repair Marketing Podcast
      By carmcapriotto
      Today’s episode tackles a critical issue that could cost your business thousands—your domain name. What happens if it expires? Spoiler alert: It’s not good. An expired domain can bring your website crashing down, devastate your SEO rankings, and even force you to pay big money to get it back. But don't worry, we’re here to guide you through it!
      We’ll dive into the risks of letting your domain lapse and share practical steps to make sure this never happens to you. This episode is packed with essential advice that could save you a fortune and keep your online presence safe.
      Grab your headphones, hit play, and let’s dive in!
      Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
      Lagniappe (Books, Links, Other Podcasts, etc)
      Aftermarket Radio Network: https://aftermarketradionetwork.com/ 
      How To Get In Touch
      Group - Auto Repair Marketing Mastermind
      Website - shopmarketingpros.com 
      Facebook - facebook.com/shopmarketingpros 
      Get the Book - shopmarketingpros.com/book
      Instagram - @shopmarketingpros 
      Questions/Ideas - [email protected] 
      Click to go to the Podcast on Remarkable Results Radio


  •
    Joe Marconi

    Five Proven Tips to Improve Your Bottom Line

    By Joe Marconi, in Selling Automotive Repair,

    0 comments 126 views
    Joe Marconi

    Isn’t It Time We Rethink What a Master Level Technician Is?

    By Joe Marconi, in Automotive Industry,

    1 comment 139 views
    Joe Marconi

    Money Isn’t The Motivator We Think It Is

    By Joe Marconi, in Automotive Management,

    0 comments 104 views

  • Our Sponsors

Main Sections

More Sections

Discussion Forums

×
×
  • Create New...