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ATI Repair Shop Mastery


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Good morning, I received a call from a lady contacting me about a school in my area. I have never been to one of there training schools although I have heard of the company ATI.  I am always open to anything that helps me increase my knowledge of our profession. The school is called  ATI Shop Mastery, it looks new and there is not much info on the web about it. The price she offered me was net zero at the end of the day. Any info would surely be appreciated. David

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any information that you get that would improve your shop is worth paying for, check out shop hackers facebook page, there is a ton of good info and shop owners willing to help for free. If you want to take your shop to the next level, check out shopfix academy. By far the best coaching company ever!!! They don't get you into a contract like everyone else, they earn their worth every month. But start with shop hackers, you will not regret it. 

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Agree with Shums Auto on this one. ATI has never impressed me because of the high pressure tactics, and the fact that you sign a long contract for their coaching, and they get paid 100% up front. Does not seem like a fair business model. 

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IF you can say NO, and IF you have the time to spare, and IF you want to maybe pick-up a trick or two, and IF you are willing to network with a few other Shop Owners (I think that describes my last ATI experience!) - this can be a good experience.  There is a class close to me soon and YES, as mentioned, I got a phone call and an e-mail, but I don't have a free day so I blew it off.  I have learned a few ticks - and I was told five years ago that I wouldn't last 6 months if I didn't sign up.  I'm still here... 

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12 hours ago, xrac said:

I can say no but they aren't very good at accepting no for an answer.  Kind of reminded me of the time share salesman.  

 

HAHAHA!  That's only funny if you knew how many weeks of Time shares I own (Platinum!).  You are correct - ATI does have a hard time with NO for an answer...  Maybe I better skip their next visit to a venue near me!

 

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  • Have you checked out Joe's Latest Blog?

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      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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