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By Joe Marconi in Joe's Blog0 commentsIt always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and youâve probably asked yourself, âCan this be true? And Why?â The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
While money and benefits tend to attract people to a company, it wonât keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technicianâs toolbox.
Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isnât over, thatâs when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, itâs usually not the prime motivator.
One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technicianâs toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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By carmcapriotto
Thanks to our Partner, NAPA Autotech
Matt Fanslow, an ASE certified Master Automotive Technician, reviews a YouTube video reacting to Google's top questions about car problems. Matt provides his expert insights and clarifications on topics ranging from car batteries, vibrations, and parasitic drains to more complex issues involving EVAP systems and the importance of proper diagnostics. Additionally, he offers commentary on the importance of ongoing training for technicians, skill gaps in the industry, and the economics behind charging for diagnostic work. Matt combines humor and professional knowledge to educate viewers on both basic and advanced automotive questions.
Watch Full Video Episode
Show Notes with Timestamps
React Video (00:00:00) Google's Top Questions (00:01:20) Why Does My Car Battery Keep Dying? (00:01:26) Vibration When Stopping (00:03:10) Why Does My Car Shake When I Drive? (00:04:57) Squeaking When Turning (00:08:32) Shaking When Accelerating (00:10:09) Bad Smell from AC (00:11:44) Shaking When Braking (00:14:52) Gas Leaks and Evaporative Emission Systems (00:15:38) Importance of Oil in Engines (00:17:59) Napa Auto Tech Training Programs (00:20:49) Causes of Car Overheating (00:22:04) Why Cars Need Gas (00:23:39) Reasons for Cars Burning Oil (00:24:01) Backfiring and Misfires in Cars (00:26:05) Expiration of Car Seats (00:27:14) Mechanics' Pricing and Value (00:28:20) Why Mechanics Wear Gloves (00:30:42) Mechanics and Chemicals (00:31:44) Mechanics' Pay (00:31:59) Skill Levels in Auto Repair (00:32:06) Wage Misconceptions (00:33:29) Honesty in the Trade (00:35:09) Uniforms and Image (00:36:39) Charging for Diagnostics (00:39:44) Comparing Auto Repair to Other Professions (00:42:12) What Mechanics Do (00:43:36) Hourly Rates and Costs (00:45:58) How do mechanics get paid? (00:47:26) Flat rate pay explained (00:47:37) Charging for diagnostics (00:52:36) The demand for mechanics (00:54:41) Passion for automotive work (00:57:00) Certifications and training (00:59:04) Handling car emergencies (01:00:39) Dealing with car recalls (01:01:29) What to do if a car is stolen (01:02:03) Carbon Monoxide Concerns (01:03:13) What to Do If Your Car Is Hit While Parked (01:04:24) Insurance Company Guidance (01:04:40) Reacting to Answers and Feedback (01:05:07)
Thanks to our Partner, NAPA Autotech
NAPA Autotechâs team of ASE Master Certified Instructors are conducting over 1,200 classes covering 28 automotive topics. To see a selection, go to napaautotech.com for more details.
Contact Information
Email Matt: [email protected] Diagnosing the Aftermarket A - Z YouTube Channel
The Aftermarket Radio Network: https://aftermarketradionetwork.com/
Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/
Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/
Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/
The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/
The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/
Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
Podcasting isnât about having all the answersâitâs about sharing the journey. In this episode, we tackle the hard truth: Podcast hosts donât have it all figured out. From the insecurities of giving advice to the challenges of staying authentic, we explore what it really means to put yourself out there as a host.
Youâll discover how to sift through advice, find what works for you, and embrace the imperfect process of learning and leading. If youâve ever felt like you donât have it all together, this episode will remind youâyouâre not alone.
Listen in for an honest discussion about navigating the auto repair industry, embracing authenticity, and growing through the challenges of imperfection!
Thank you to our friends at RepairPal for providing you this episode. RepairPalâs Certified
Network of shops are trusted by millions of customers each month. Learn more at
RepairPal.com/shops
Are you ready to convert clients to members? App fueled specializes in creating custom apps tailored specifically for auto repair businesses. Build client loyalty. Get started today with your own customer loyalty app. Visit Appfueled.com
Lagniappe (Books, Links, Other Podcasts, etc)
https://shopmarketingpros.com/ep-118-doing-video-every-day-for-a-month/ - Episode 118 VEDA
https://agencyanalytics.com/blog/how-profit-first-helped-this-agency-scale - Profit First Was the Key to Our Agencyâs Financial Transformation
https://shopmarketingpros.com/ep-125-its-ok-to-dream-big-stop-playing-small/ - Itâs OK to Dream Big (Stop Playing Small)
Show Notes with Timestamps
Introduction to the Episode (00:00:01)Â Â Brian introduces the podcast and sets the theme about podcast hosts not having all the answers. Inspiration from Mike Allen's Post (00:00:10)Â Â Discussion on how Mike Allen's humorous post sparked Brian's reflections on podcasting and advice-giving. Brian's Insecurities as a Host (00:01:15)Â Â Brian shares his personal insecurities regarding his role as a podcast host and influencer. Critique of Influencers (00:02:26)Â Â Brian expresses frustration with influencers who claim to have life figured out, relating it to his experiences. Sharing Personal Experiences (00:03:33)Â Â Emphasis on the importance of sharing personal learning experiences rather than presenting oneself as an expert. Struggles with Advice-Giving (00:04:36)Â Â Brian discusses his ongoing struggles with the advice he shares in his podcasts and posts. Imposter Syndrome (00:05:37)Â Â Brian reflects on feelings of imposter syndrome when sharing advice on managing expenses and business practices. Going Against Popular Opinion (00:06:46)Â Â Brian talks about the challenges of discussing unpopular business opinions and the reactions he receives. Sponsor Promotion: RepairPal (00:08:54)Â Â Brian promotes RepairPal and its benefits for auto repair shops seeking new customers. Sponsor Promotion: App Fueled (00:09:55)Â Â Introduction of App Fueled and its services for building customer loyalty apps for auto repair businesses. Rewarding Success Stories (00:10:59)Â Â Brian shares the rewarding experience of hearing success stories from listeners implementing his advice. Discernment in Advice-Giving (00:12:03)Â Â Brian advises listeners to discern the credibility of advice from various influencers and podcasters. Conclusion and Reflection (00:13:10)Â Â Brian wraps up the discussion, emphasizing the importance of honesty in sharing experiences and insights.
How To Get In Touch
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.comÂ
Facebook - facebook.com/shopmarketingprosÂ
Get the Book - shopmarketingpros.com/book
Instagram - @shopmarketingprosÂ
Questions/Ideas - [email protected]
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
When it comes to keeping your customers loyal and engaged, technology might be the missing piece in your shopâs success. In this episode, weâre joined by Jeremy Glassco, founder of AppFueled, an innovative tool designed to disrupt customer behavior and redefine loyalty in auto repair.
You might think AppFueled is just another CRM, but itâs actually so much more. Today, weâll explore how its featuresâfrom branded call centers to custom loyalty programsâare setting new standards for customer experience. Weâll also dig into what it means to âdisruptâ customer behavior in a way that keeps your clients coming back to your shop instead of drifting to the competition.
Whether you're new to customer relationship tools or already running a CRM, we think youâll find something valuable in todayâs episode. Letâs dive in!
Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
Are you ready to convert clients to members? App Fueled specializes in creating custom apps tailored specifically for professional auto repair businesses. Visit Appfueled.com to get started today. Keep your shop top of mind on the mobile device they love.
Lagniappe (Books, Links, Other Podcasts, etc)
Appfueled.com - AppfueledÂ
https://shopmarketingpros.com/ep-106-part-2-customer-retention-series-service-advisor-role/ - Customer Retention Series â Service Advisor Role
How To Get In Touch with the Guest
https://appfueled.com/jeremy - Jeremy Glassco
Show Notes with Timestamps
How To Get In Touch
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.comÂ
Facebook - facebook.com/shopmarketingprosÂ
Get the Book - shopmarketingpros.com/book
Instagram - @shopmarketingprosÂ
Questions/Ideas - [email protected]Â
Click to go to the Podcast on Remarkable Results Radio
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